9/7/2023 0 Comments Unity asset sale![]() ![]() From my own experiences and conversations with other publishers, the sweet spot is selling art or audio assets. It might not be what gets you millions, but data is still data, and if you release a few small assets and a few small games you'll quickly see how much you "get without marketing". I think if your goal is to just make things and not spend much effort on marketing you should look at what you can expect to get on average with such strategy. It'll be easier to find a hole in the market on the asset store than on Steam, but I'd say if you make an average shitty asset it's going to net orders of magnitude less than an average shitty game (at least comparing my shitty asset to my shitty games :) ) I'd say as far as assets go, unless you make something amazing nobody is going to care. That doesn't mean every platformer will do worse, but it means your expected income will be lower. If for example you compare 2d platformers and first person shooters and look at their median/mean income, clearly platformers do worse. I don't think the advice "your sales depend on what you do" is useful though, I think people should compare different approaches and their baseline result. ![]() Yes your sales depend on marketing, but the same can be said for anything else, and at least as far as music goes, I don't think anyone cares about it at all. My conclusion: compared to organic traffic for games you get basically nothing for assets. ![]() I didn't do any marketing for either other than maybe posting it on Discord or tweeting about it with no reach.
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